Xero Accounting Gold Champion Partner
We hope you enjoy reading the blog post.
If you want our team to do your accounting or tax for you click here.

Press release: Calypso Accounting announces name change to ThriveCFO

xero accountants

“It is a major milestone for the company as the cloud accounting market accelerates. A huge opportunity exists for the ThriveCFO brand to become more synonymous with the services powering the revolution of financial management in the SME market”

Luan van Rhyn
Calypso Accounting Founder

Ahead of their time

After 12 years since opening its doors, Calypso Accounting has grown its services far beyond simply bookkeeping and accounting. It was one of the pioneers of the fixed pricing model in South Africa, back in 2008. The company also had a clear vision right from day one. Focus on management accounts and strategic advice instead of only the typical compliance work.

Many felt the company was operating ahead of its time. In essence, it was, but this was also one of the contributing factors to its success at the time. And the clients came as a result.

Some of the challenges the company experienced in the early years, were balancing the cost of delivering its advisory services with the revenue it generated. Everything was manual and extremely time intensive. But the directive remained clear. They will not be seen as just another beancounter. In order to truly live up to this promise of being involved as more strategic advisors, the company would have to be patient for a number of years as the cloud accounting industry started to develop.

xero accountants

Cloud Accounting

As early adopters of becoming a fully cloud-based firm back in 2015, they were able to truly embrace a whole ecosystem of cloud accounting tools. This greatly enhanced their efficiency and service offering. As a result, they have become well known as the firm where you can always expect more than simply filing tax returns and bank recons.

Since migrating to a fully cloud-based firm, the company has started to attract an international audience, with clients today spread over three different continents.


“The name change for us was really the opportunity to cement the identity we’ve always embodied, but the market may not yet have been ready for”, says Founder, Luan van Rhyn  

Calypso Accounting will formally adopt the new company name and branding from the 1st of July 2020.

This rebranding strategy reflects both the evolution of the company as well as its vision for the future. Along with this change, a newly redesigned company logo has been revealed and a new website has just been launched. It prominently features the company’s focus on expanding its services and growing the ThriveCFO brand. The company’s ownership and staff have not changed.

Laser focus

ThriveCFO has found a niche market helping professional services companies, consultancies, and creative agencies and will continue to hone its service offering around the needs of this clientele. There are some exciting additions to its existing list of services already planned for roll-out during the next 6 months.

Clients and colleagues alike can continue to expect the continued drive towards excellent service they’ve become accustomed to over the last 12 years.

“After all this time, we truly understand the day-to-day struggles of our clients. Since narrowing our scope and focussing on the clients we discovered we can add the most value to, our service levels have skyrocketed. We are so much better poised to walk in their shoes and we are extremely excited about the complimentary services we’re about to roll out!” van Rhyn added.

Ready to take your financial success to new heights?
How would it feel to have peace of mind knowing that your finances are in the hands of experienced professionals who are passionate about helping you maximise your financial potential?
Ready to experience the difference? Contact us today for a complimentary consultation and discover how our tailored accounting solutions can empower your financial future.
What our clients say?
Thrive CFO
Based on 10 reviews
powered by Google
Martin Mulder
Martin Mulder
12:36 17 Aug 23
I have only the greatest appreciation for this company. I was going through a difficult time and they were understanding and accommodating. My tax was handled speedily and efficiently.
Kevin Rademeyer
Kevin Rademeyer
07:20 17 Aug 23
We have been using Melissa, Marche and the rest of the crew at ThriveCFO for over 10 years, in order to compile our annual audit for Law Society. They have been exceptional, efficient and pro-active every year. I would not take the business anywhere else.
Jan de Wit
Jan de Wit
13:13 13 Jun 23
Our firm has been making use of the services of Thrive CFO for more than 10 years. Thrive CFO has amazing staff that is not only extremely helpful, but also very capable. We are extremely happy with their services and will continue to support them. They make accounting easy. Thanks Melissa, Marche and the rest of the Team - You Rock!!
LM Keyser
LM Keyser
07:13 13 Jun 23
The ThriveCFO team has been our trusted accounting and tax partner since 2010. They are competent, honest, approachable, quick to respond, and they really do care. I highly recommend them.
Andre Claassen
Andre Claassen
10:24 08 Jun 23
Prompt, professional and personal service!!
Palabadi Ramaphoko
Palabadi Ramaphoko
19:38 15 May 23
I'm impressed with the work you do. You are extremely professional and polite. I hope we will grow big together!
Deidre Oosthuysen
Deidre Oosthuysen
12:20 04 May 23
I feel as though Thrive CFO is a natural part of our business. 100% professional. Very knowledgeable. Incredibly organised. And with a work ethic and proactive communication practices, I know I am in the very best hands possible.
Sean Fabian
Sean Fabian
07:45 04 May 23
As someone who has had the pleasure of working with Thrive CFO, I can confidently say that they are an exceptional company with an unwavering dedication to their clients. From beginning to end, their commitment to providing top-tier financial services is evident in every interaction.One of the things that sets Thrive CFO apart is their focus on education. They take the time to educate their clients on financial best practices and help them understand the reasoning behind their recommendations. This approach ensures that clients are empowered to make informed decisions about their finances.Thrive CFO also uses the latest technology to streamline their services and make the financial management process as efficient as possible. They utilize cloud-based software to provide real-time financial data and make it easy for clients to access their financial information at any time.Overall, Thrive CFO is an exceptional company that is dedicated to providing personalised financial solutions that help their clients succeed. If you're looking for a financial firm that truly cares about your success, I highly recommend Thrive CFO.
Michael Dawson
Michael Dawson
15:48 02 May 23
Great experience with the team! Always willing to assist with questions and able to help guide my small business to ensure that I am compliant.
Riaan Schlebusch ITMC
Riaan Schlebusch ITMC
12:15 21 Apr 23
Professional, smart and friendly people.You only deal with the best of the best, and they know how to answer your questions, and they ensure that they understand you, and make they make sure to take the time to know your business.
See All Reviews

Ready To Take Your Financial Success To New Heights?

Scroll to Top